Crucial Learning, a learning company with courses in communication, performance, and leadership, today announced the release of Crucial Influence®—the revamped and reimagined version of the world-renowned leadership course, Influencer Training.
Based on the New York Times bestselling book, Crucial Influence draws on case studies of some of today’s most remarkable leaders and the research of renowned behavioral scientists to explain why people do what they do and how you can help them change—quickly and permanently.
At the core of this research is a powerful yet simple model, the Crucial Influence Model, for changing behavior. All leaders, from new managers to seasoned executives, can utilize the model to identify the personal, social, and structural levers that influence both motivation and ability, and how to use these levers to guarantee behavior change. Research shows that when leaders use at least four of the six sources of influence, they improve their chances of changing behavior tenfold.
“The most important problems you and I face – as leaders, as family members, as citizens and as human beings – are influence problems,” said Joseph Grenny, coauthor of Crucial Influence. “They are problems that will never be solved until some human or humans behave differently. This course will better equip every leader at every level to do what the world’s most successful leaders do: influence rapid, profound, and sustainable behavior change to achieve important results.”
In the reimagined and streamlined course, learners will enjoy new videos that reflect a modern and inclusive workforce and exercises immersed in practical tools to help busy leaders at every level of the organization solve everyday leadership challenges. Crucial Influence is an engaging course rich with group discussion, real-time practice, and group support and coaching. It is available in on-demand, virtual, in-person and blended learning formats.
Learn more at https://www.cruciallearning.com/crucial-influence.
About Crucial Learning
Crucial Learning improves the world by helping people improve themselves. We offer courses in communication, performance, and leadership, focusing on behaviors that have a disproportionate impact on outcomes, called crucial skills. Our award-winning courses and accompanying bestselling books include Crucial Conversations® for Mastering Dialogue, Crucial Conversations® for Accountability, Crucial Influence®, The Power of Habit™, and Getting Things Done®. CrucialLearning.com.
CONTACT: Jordan Christiansen +1-801-995-5458, jordan.christiansen@cruciallearning.com